Summer Impulse

CATALOG

Summer Impulse Catalog

At the time of this catalog’s creation, Tessco Technologies had two main main areas of focus: “Retail” and “Commercial”. Part of the “Retail” business was advertising supplier products to retail stores. The Summer Impulse Program’s goal was to help stores push more impulse buys to their customers.

The Challenge

Bring a taste of summer to a user-friendly catalog while aiding retail stores in pushing impulse products.

About the Catalog

This catalog is a compendium of brands and product categories Tessco carries that are considered impulse buys.

Intended to be used as a quick reference for retail stores, this catalog is short but packed with several SKUs. The layout intentionally presents the products in a clean and efficient manner enabling stores to effortlessly stock their shelves with hard-to-resist impulse buys.